19 Apr Which Company Owns the Most Brands
Coca-Cola goes beyond sodas, with beverage brands like Dasani, Fuze and Honest Tea. In today`s global market, it is difficult to find a company that focuses on a single range of products or services. Add to that the high level of M&A activity that has been seen in recent years, and investors will be surprised at how vast and diverse a company`s product or service offering is. Here is a short list of all the actions mentioned above. Click on the TTY to learn more about each company: Brands you may not have been familiar with at Nestlé include Gerber Baby Food, Perrier, DiGiorno and Hot Pockets – and of course, candy brands like Butterfinger and KitKat. A state-owned company (the government owns 50% or more) Oxfam has created this amazing infographic that shows how connected these consumer brands really are. Only 10 companies control almost all the major food and beverage brands in the world. Mars is best known for its chocolate brands like M&M, but it also owns Uncle Ben`s rice, starburst and Orbit Gum. Anyone who has ever had to get their hands dirty in the garage or in their local hardware store has probably stumbled upon WD-40, the iconic lubricant. Originally called “Rocket Chemical Company”, the company now has a global reach and its product range extends beyond the famous “Water Displacement on the 40th try” formula, WD-40 for short. Nevertheless, the company continues to focus on the sale of lubricants. According to the SEC`s latest annual report, WD-40 had two product lines, versatile cleaning products and home care and cleaning products, with the former accounting for more than 80 percent of total sales. Nestlé, PepsiCo, Coca-Cola, Unilever, Danone, General Mills, Kellog`s, Mars, Associated British Foods and Mondelez are the top 10 companies that own it all.
Are you shocked by some of the brands owned by these companies? I was! This company has been around for over 100 years and given its ties to the great inventor Thomas Edison, it`s no wonder that many still consider it a kind of electric company. This couldn`t be further from the truth today, as GE has become a diversified giant that has much more to do with financing than with electricity. According to the SEC`s 2013 annual filing, the company`s largest operating segment, GE Capital, which provides financial services worldwide, accounted for 30 percent of total revenue. Some will be surprised to learn how diverse the company is and present in everything from the energy and aviation markets to healthcare and transportation, among others. The British company owns brands such as Dorset Cereals and Twinings Tea, as well as retailer Primark. As with many things in life, appearance can be deceptive and actions are no different. Below, we present five well-known dividend payers who are associated with iconic products, but who actually derive much of their income from other industries. Here are some of the most popular companies that don`t do what you might think they do: Did you know that 10 companies in the world control almost all major food and beverage brands? This means that these 10 brands control a large portion of the products that the world`s 7.7 billion consumers buy. After several high-profile mergers and acquisitions, Comcast Corporation (CCV) is now one of the largest media companies in the world. The company is divided into two main business units: Comcast Cable and NBCUniversal.
The Cable segment offers personal and professional solutions for television, Internet and communication. According to the 12th annual Report on the World`s Most Ethical Companies in 2018, some of the most ethical food brands on the list include Bimbo Group (Mexico), Illy (Italy), Ingredion (USA), Kellogg`s (USA), Mars Incorporated (US), PepsiCo (US) and Starbucks (US). The Coca-Cola Company (KO) is also known for its iconic line of Coca-Cola sodas and Diet Coke. Over the years, the company has expanded into other beverage lines, including brands such as Sprite, Fanta, Dasani, Fresca, TaB, Powerade and VitaminWater. Unilever`s diverse list of brands includes Axe Body Spray, Lipton Tea, Magnum Ice Cream and Hellmann`s Mayonnaise. For example, Nestlé and Wonka are the same company. Mondelez and Cadbury are also the same. And in 2015, Nestlé and Mondelez earned $87 billion and $29.6 billion, respectively. Commonly referred to as the “Big Blue,” IBM introduced a number of inventions throughout the 20th century that revolutionized our daily lives, and one of the most memorable was the IBM 5150; It was one of the first “personal computers” and quickly became the industry standard, earning IBM the reputation of a “PC company.” However, according to the recent annual filing with the SEC, it is obvious that IBM is no longer the so-called “computer company,” despite the initial thoughts of many investors when they stumble upon the stock [see IBM`s Best Day Ever].
Knowledge is a powerful tool that allows us to take control of where our money is going. Yes, most brands belong to the Big 10, but not all. Even then, some are better than others. For years, many buyers have tried to avoid companies that use palm oil such as Nestlé and Mondelez. However, these companies own so many brands that even if we try to avoid them, we still accidentally buy their products and pour them into their billions in sales. Nutrisystem was originally founded in 1972 and has evolved from selling weight loss advice and products in physical locations to a direct-to-consumer model. Today, the company sells its products online, on TV, over the phone and even at major retailers. The offer includes a combination of ready-to-eat foods, freshly frozen menu items and the well-known weight management program. According to the latest annual filing with the SEC, revenue consists primarily of food sales and is strongest in the first calendar quarter and lowest in the fourth calendar quarter, showing the seasonal nature of many individual product companies [read more about dividend data here].
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